Why? How? What? This little idea explains why some organizations and some leaders are able to inspire where others aren’t. Let me define the terms really quickly. Every single person, every single organization on the planet knows what they do, 100 percent. Some know how they do it, whether you call it your differentiated value … Continued
I wanted to share a free tool I started using this week. It’s a free online “egg timer.” http://e.ggtimer.com/ First, set a goal of what you’d like to accomplish. Then go to that site, enter an amount of time (I recommend 20-40 minutes), and start working. I like to put the timer in a separate window and re-size it … Continued
In Linda Gratton’s new book, The Shift: the future of work is already here, she talks about the forces that will shape work and careers in the future and what we should do to build a career that will stand the test of time. Her ten top tips are here: 1. Don’t be fooled into walking … Continued
Professor Philip Zimbardo reveals how our individual perspective on time affects our work, health and well-being. This RSA Animate is adapted from Zimbardo’s lecture at the RSA. A useful insight into how different parts of the world and different generations view time and that leads to how we can communicate with each other more effectively. Especially … Continued
Convincing others that your idea is the right one can be frustrating. Sometimes, no matter how good the idea is, words get in the way and people fail to catch your drift. So how do you get other people to listen? Firstly you need to understand about different psychological types. Writing in 1921, the psychologist … Continued
Net Promoter is a customer loyalty metric developed by (and a registered trademark of) Fred Reichheld, Bain & Company, and Satmetrix. It was introduced by Reichheld in his 2003 Harvard Business Review article “The One Number You Need to Grow”. (and expanded into a book The Ultimate Question, 2006 HBS Press) Companies obtain their Net … Continued
Each February the Edelman Trust Barometer comes out and it really should be read by all involved in employee communications. The Trust Barometer studies the concept of trust as it relates to business, corporate reputation and corporate communications among a very specific audience: college-educated, top quartile of income by age group, and follows business/news media and policy … Continued
Crispin recently finished an eight month assignment at Cornerstone Barristers. Executive Grapevine magazine published this case study: Executive Grapevine magazine Cornerstone Barristers
Gone are the days of the one-size-fits-all press release as a way of gaining column inches. An integrated and highly targeted approach is needed in 2012 to help maximise media relations. Crispin White quoted in this B2B Marketing article
Comment on Drayton Bird’s blog: Did I ever tell you about the time I was asked to join a BBC committee all about the future? It was all about predicting what was going to happen in the 21st century. Total wankfest, as you’d imagine. One meeting was enough. What a shame they’re increasing the TBQ … Continued
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